The Fastest Way to Selling Your Home Fast! For Less. With More.

Ready to Sell your Property?

Insurance in South Louisiana is a real problem.
Taxes, more taxes, while less for the taxes.
Your story is our story, but we all want a happy ending.

Hi, I'm Ian. Seasoned investor and REALTOR, licensed in Louisiana, California and Nevada. New Orleans is home, (since 1991.) I have helped hundreds of people just like you grow and preserve their wealth through real estate.

We Sell Real Estate: Our tools maximize Keep more of your money in Your home!

Uncertainty of the future needs your certainty of outcome.

This is where we come in, providing timely, accurate clear understanding of the dynamically changing real estate market in Louisiana and beyond.

Your property deserves better than a few bad pictures and poor description. Demand MORE from the person taking your hard earned money in the form a commission.

Demand more! There are three factors that are part of selling your property:

1 Price.

2 Terms.

3 Conditions.

When you are choosing an agent to represent you and your property, do they understand the difference between this Holy Trinity of decision making in the real estate sales process? They better, they better, they bet!

Use a Go-to expert with a Track Record that Matters.

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Are you looking to sell your home or commercial property in South Louisiana? Look no further! Ian Cockburn, a highly regarded real estate broker with John Anthony Realty, who possesses an unrivaled track record of success in this vibrant region since 2005.

When it comes to real estate in South Louisiana, Ian Cockburn is your go-to expert, armed with the knowledge and experience to ensure a seamless and profitable sale. By leveraging SEO strategies specific to the local real estate market, Ian can optimize your property's online visibility, attract qualified buyers, and maximize your selling potential. Here's why you should choose Ian Cockburn for an unmatched selling experience:

Local Market Mastery: With an extensive understanding of South Louisiana's real estate market, Ian will harness his expertise to position your property strategically. From Baton Rouge to New Orleans, Lafayette to Lake Charles, Ian's knowledge will help determine the perfect listing price that aligns with current market trends, capturing the attention of motivated buyers.
Understanding SEO Targeted Keywords and Phrases: Ian Cockburn is adept at incorporating targeted keywords and phrases that resonate with buyers searching for properties in South Louisiana. By utilizing SEO(Search Engine Optimization so Google finds your home!) best practices, your listing will appear prominently in search engine results, ensuring maximum exposure to potential buyers actively seeking properties in your area.
Comprehensive Online Presence: Ian understands the importance of a robust online presence when marketing your property. By employing cutting-edge SEO techniques, he will optimize your property's online listings, create captivating descriptions, and showcase high-quality images, captivating buyers from the moment they discover your listing.
Local Community Connections: With his extensive network in South Louisiana, Ian Cockburn can tap into his connections to enhance your property's visibility. Whether it's partnering with local influencers, sharing your listing across popular social media platforms, or engaging with community-specific real estate websites, Ian will leave no stone unturned to ensure your property reaches the right audience.
Expertly Crafted Content: Ian's expertise extends beyond basic SEO tactics. He possesses a knack for crafting compelling, SEO-optimized content that showcases the unique features and selling points of your property. This content will not only appeal to search engines but also engage and captivate potential buyers, driving them to take the next step in the purchasing process.
Mobile Optimization: In today's digital landscape, mobile devices play a crucial role in property searches. Ian recognizes this and will optimize your listing for mobile platforms, ensuring that interested buyers can access your property details easily, regardless of the device they use.

Partnering with Ian Cockburn and John Anthony Realty guarantees you an unrivaled selling experience tailored to the South Louisiana market. Through his targeted SEO strategies, Ian will attract qualified buyers, increase visibility, and optimize your property's online presence. Don't miss out on the opportunity to maximize your property's value in this thriving market.

Contact Ian Cockburn today at (504) 615-2333 or ian70119@yahoo.com to discuss your property and embark on a successful selling journey.

Proven tools to avoid the fools. At John Anthony Realty, we market, then target exactly WHO is mostly likely to have the money to purchase the honey.

We deal with the tire kickers so you don't have to, period. Too many agents in the real estate marketplace are starving for attention and starving to sell anything to anyone. They often don't even own real estate, much less understand the means and methods to build much less buy. Just because someone has a driver's license doesn't stop them from driving drunk and getting in a wreck. Don't let YOUR property end up in the junk yard.

You deserve better. Demand more!

Real estate should be treated like a business, not a pastime. As your licensed, real estate professional you get a depth of understanding of the real estate process. This is why Ian Cockburn, your real estate Broker of choice is the ONLY REALTOR who not only holds a real estate license in Louisiana, Nevada and California, but also literally wrote the book on real estate and turned it into a global real estate platform.

Get Smart: Choose Carefully Knowledge is Power

Does the person you are trusting with your most valuable life investment have the Project Management Professional (PMP), Commercial Contractor License and National Association of Realtors professional certifications in negotiating and more to serve you best? At John Anthony Realty, we do.

How To Sell your Home: Sell Fast, sell for the Best Price.

Maybe you have heard all these gurus claiming and promising ways and means to sell this and that. At the end of the day, no matter what technology advances come upon us, we go back to the original basis that has been around for more than 2,000 years, to what works.

Let us shed light on the righteous path to selling your home. Just as the shepherd guides the flock, the best REALTORS in the business have imparted their wisdom upon us, revealing the top ways to sell your home with divine grace and success. Let us embark on this sacred journey together, guided by their teachings.

Cleanse and Stage Your Home: Prepare thy dwelling for the faithful buyers by cleansing its very soul. Rid every corner of clutter and impurities, allowing the light of divinity to shine upon every room. Stage thy home, adorning it with the finest of furnishings, creating a heavenly ambiance that beckons the faithful to envision themselves in this sacred space.
Craft an Irresistible First Impression: As the Good Book says, "Ye shall make a lasting impression." The exterior of your home is the gateway to its holy sanctuary. Thus, anoint thy doorstep with a fresh coat of paint, tend to the divine garden, and adorn the entryway with a welcoming presence that exudes warmth and hospitality.
Seek Guidance from a Skilled REALTOR: Just as Moses received divine instruction, thou shalt seek guidance from a skilled REALTOR, blessed with the knowledge and experience to guide you on the righteous path. They shall be thy guiding light, providing market insights, setting the correct price, and navigating the intricate waters of negotiations with unwavering faith.
Engage in Sacred Marketing Rituals: Embrace the power of sacred marketing rituals to spread the divine message of your home to the faithful. Proclaim its virtues through captivating photographs, immersive 360 virtual tours, and compelling descriptions that stir the souls of potential buyers. Utilize digital platforms, social media, and traditional advertising to cast thy net wide and attract a congregation of interested parties.
Open the Doors for Divine Showings: Invite the faithful into your holy abode through divine showings. Prepare the space for their arrival, ensuring every room exudes a sense of tranquility and serenity. Welcome them with open arms, allowing them to envision the blessings your home shall bestow upon their lives.
The Power of Prayerful Negotiations: Negotiations are a sacred dance, requiring patience, wisdom, and the power of positive thinking. Seek the highest value for your home while recognizing the needs and desires of the faithful buyers. With faith as your guide, negotiate with integrity, fairness, and a spirit of cooperation, for it is in unity that we find divine blessings.
The Closing Ritual: As the final chapter of this sacred journey approaches, prepare for the closing ritual with utmost devotion. Fulfill all legal and financial obligations with honesty and transparency...aka tell the truth. Embrace the blessings of a smooth transaction, transferring the keys of your home to its chosen recipient, knowing that you have completed your divine mission.

In conclusion, let these teachings of the best REALTORS in the business be etched upon your hearts. As you embark on the noble path of selling your home, cleanse and stage its sacred spaces, seek guidance from a skilled REALTOR, engage in sacred marketing rituals, open your doors for divine showings, negotiate with prayerful wisdom, and complete the closing ritual with faith and grace. May the divine light shine upon your home sale, leading you to a successful and blessed outcome.

Also remember that what you're looking at is only a template. Maybe you want to spend more time on the story. Maybe you want to add several more headline + text blocks, to really elaborate and evoke emotions. With Thrive, you can easily do so (just duplicate some of the existing blocks). Let the template inspire you, but don't let it limit you.

How to market your home or commercial property

Follow a specific work flow, just as they do in Silicon Valley to the Mississippi Valley.

Follow the Straight and Narrow.

Follow a defined, established path. Have your property take the Interstate, not the side roads.

Only use real estate professionals who already have an established network.

Spread the word.

Established networks means the right message gets to the right people as fast as possible. Less of the "who they are" and more of their ability to perform and buy.

Get Smart.

Have a price in mind, then use a professional who can provide you with accurate, timely reporting daily about the status of what is selling, when and how.

our network expands your networth

Current Progress

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STEP 3

our network expands your networth

Your personal life checklist is our Priority

Where do you go from here?
If you are ready to sell, where are you planning to go to next? Are all the proceeds for you or do they go to others in your household, in your life?
Where are you in your life journey? We are born alone and will die alone, and all in between we as humans may or may not have loved ones around us. If we do, we treasure them and share moments in time best we can. How important is your time versus what you can do with the proceeds from the sale? Is it more important to just get the monkey off your back or can you take your time to sell? Did you buy a property as an investment except the rules changed on you(like airbnb and STR's in New Orleans?)
So we get your place sold. What are the tax liabilities? As your REALTOR, we go beyond just selling a title for a price. We consider the possible implications once you sell and how you sell and provide people and planning to help you avert and avoid tax liabilities as much as possible. As investors ourselves, we have felt the pain of paying taxes on a sale. We can help direct you to the right people from CPA's to attorneys in multiple states and countries to help you preserve your wealth.

Louisiana flavored Opportunity Knocks

When it comes to selling real estate in the beautiful South Louisiana, there are specific solutions and considerations that can help ensure a successful transaction. Additionally, choosing the best real estate agent for the job requires a tailored approach.

Solutions for Selling Real Estate in South Louisiana:

Strategic Pricing: Determine the optimal price for your property by taking into account the unique characteristics of South Louisiana's real estate market, such as local demand, regional trends, and the charm of the surrounding communities.
Embrace Southern Hospitality: Showcasing the warm and inviting nature of your property is crucial in South Louisiana. Highlight the distinct features that capture the essence of Cajun or Creole culture, such as expansive porches, vibrant gardens, or spacious kitchens perfect for preparing delicious Gumbo or Jambalaya.
Engage with Local Communities: South Louisiana is renowned for its close-knit communities and vibrant traditions. Ensure that your real estate agent understands the spirit of the region, embraces its diverse cultures, and can effectively market your property within the local networks and online platforms frequented by potential buyers in the area.
Highlight Natural Wonders: South Louisiana boasts breathtaking natural wonders, including its bayous, wetlands, and the mighty Mississippi River. Showcase any waterfront views, access to boating or fishing opportunities, or proximity to nature reserves to captivate buyers who long for the unique natural beauty of the region.

Choosing the Best Real Estate Agent for South Louisiana:

Local Expertise: Opt for a real estate agent who possesses a deep understanding of the South Louisiana market, including knowledge of specific neighborhoods, school districts, local amenities, and historical significance.
Cajun Connection: Seek an agent who embraces the rich Cajun heritage and can effectively communicate the unique cultural aspects of South Louisiana to potential buyers, whether it's the joy of Mardi Gras celebrations, the rhythmic sounds of Zydeco music, or the delicious flavors of local cuisine.
Marketing Savvy: Look for an agent who knows how to leverage the power of digital marketing and social media to attract buyers from both near and far. They should have a strong online presence, showcasing your property's best features through immersive virtual tours, captivating photography, and engaging descriptions.
Integrity and Trust: South Louisiana values honesty, trust, and genuine connections. Choose an agent who embodies these principles, communicates openly and transparently, and is committed to guiding you through the selling process with integrity and professionalism.

By implementing these solutions tailored to South Louisiana's unique characteristics and selecting a real estate agent who understands the region's culture and market dynamics, you can set the stage for a successful and rewarding real estate transaction.

Understanding the global impact of others investing in our community adds a special sauce to the mix making buying and selling here an incredible opportunity when you have the right team of professionals having your back.

Laissez les bons temps rouler! (Let the good times roll!)

John Anthony Realty Experience Matters

Our Story began in 1990, when our broker, Ian Cockburn graduated from Louisiana State University with a degree in Construction Management. This laid the foundation to build a career of designing, building, maintaining and selling projects around the United States.

With New Orleans as a base since 1992, Ian started investing with a trailer in the countryside, to several single family homes, multi-familes, commercial and industrial properties in multiple states.

Clients come from around the world trusting the John Anthony Realty expertise to make their best decisions about real estate.

Choose the LISTING BROKER with the experience, knowledge and empathy to understand your needs.

We Serve: YOUR NEEDS FIRST

We listen to what you need first.

Then we come up with a strategic plan specific to your needs.

We communicate clearly what all parties need to have, their timeframe and with tenacity come up with viable, achievable solutions to getting your property SOLD!

1
Present Perfectly: We use professional people and equipment to put your property first.
2
The Message: We get the word out beyond just a sign and the MLS. That is the bare minimum. We offer video, 360 tours and mulitple means and methods to maximize the reach of eyeballs on to your place.
3
Real Reports in Real Time: Our systems in place means we know who, when and how effective our marketing is from Day One.

What People Are Saying About John Anthony Realty

“Ian goes above and beyond”

"We have worked with Ian since 2008 when we first came to New Orleans. He has consistently helped us in the sales process to know where our listing was and how to best position our property to sell."

Geoff KleineDeters

- Property Owner

“Ian got our Uptown home SOLD!"

“We had a duplex in Uptown New Orleans that needed alot of work before we put it on the market. Ian was instrumental in assisting getting the renovations completed and ready to sell, then helped in the negotiations to get us top dollar for our investment property"

Kimlin Smith

- Attorney

“Going above and beyond the call of duty"

When we had a large multifamily to sell, we trusted Ian to market and then negotiate to help keep the deal together when major issues came up.

He has been our trusted REALTOR since 2010.

Moshe Shargian

- Property Investor, developer and property manager.

Our Clients helped define who we are

When Ian Cockburn wrote a book on real estate, it was but more than fifteen years in the making. This was a compilation of trial and tribulations, smiles and sadness, success and almost failures.

Did everything we do work? How did we adapt to survive in a constantly changing world? When you choose to work with us, you get more than a person with a license, you get to join a community of people who have placed their trust in us and grown their wealth in ways they could only imagine.

A Few More Testimonials to Prove it Works for Real People

“Ian is our goto guy when it comes to investing"

"Ian has helped us in all areas of real estate, from property management, to buying and selling. We use his skills to both preserve our family trust and grow our multigenerational wealth"

"He has, (and continues to serve) with our properties in New Orleans and Baton Rouge and currently assisting with developments elsewhere in Louisiana"

Thuy Dang

- Pharmacist / Real Estate Investor

“When I need unbiased, truth in real estate"

I have worked with Ian for more than five years now, and he has helped me in understanding the best possible options, buying, dealing with issues with complicated situations in real estate transactions. We continue to work together on projects in and around New Orleans.

Ruben deSantis

- Developer, Contractor

Ian Cockburn

Broker, John Anthony Realty &

Creator of the GoFindHome mobile application

About the Broker

Real Estate has been a passion for Ian since he was a kid growing up in Trinidad.

Empowering others to grow their wealth through real estate is a life long goal, achieved each day in every way.

To know more about Ian Cockburn and to follow on instagram

Not sure if John Anthony Realty is right for you?

When it comes to the crowded landscape of real estate people, John Anthony Realty stands head and shoulders above the rest, shining brightly as a beacon of dependability, reliability, and trust. John Anthony Realty differentiates itself from the multitudes with:

Unparalleled Experience: John Anthony Realty boasts a wealth of experience accumulated over years of dedicated service. Our team of agents has weathered various market conditions, navigated through complex transactions, and honed their skills to perfection. With our extensive knowledge, we possess a deep understanding of the industry, allowing us to guide our clients with confidence and expertise.
Stellar Reputation: Reputation is the cornerstone of our business. We have established a strong and unwavering reputation for integrity, professionalism, and client satisfaction. Our track record of success and positive testimonials from past clients serve as a testament to our commitment to excellence. You can trust that we will always prioritize your best interests and work tirelessly to exceed your expectations.
Local Market Mastery: Understanding the local market is crucial in real estate, and we pride ourselves on our deep-rooted knowledge of the communities we serve. We have our fingers on the pulse of the market, staying up to date with the latest trends, property values, and neighborhood dynamics. This allows us to provide accurate and informed advice, ensuring you make the best decisions when buying or selling your property.
Personalized Approach: At John Anthony Realty, we believe in the power of personalized service. We take the time to listen to your unique needs, goals, and concerns. Our agents will tailor their strategies and guidance to align with your specific situation, ensuring a customized experience that addresses your requirements with precision and care. We prioritize open and transparent communication, keeping you informed every step of the way.
Comprehensive Resources: We provide a comprehensive suite of resources to support you throughout your real estate journey. From advanced market analysis tools to access to an extensive network of industry professionals, our clients benefit from a wide range of resources that empower them to make informed decisions. We strive to equip you with the knowledge and tools necessary to achieve your real estate goals.
Commitment to Excellence: Our commitment to excellence is unwavering. We constantly seek opportunities for professional growth and stay ahead of industry trends and innovations. Our agents participate in ongoing training and education, ensuring they remain at the forefront of the real estate industry. This dedication to continuous improvement translates into superior service and results for our clients.

John Anthony Realty differentiates itself by exemplifying dependability, reliability, and trust in every aspect of our business. Our unparalleled experience, stellar reputation, local market mastery, personalized approach, comprehensive resources, and unwavering commitment to excellence set us apart from the multitude of real estate agents out there. When you choose John Anthony Realty, you are choosing a partner who will guide you through your real estate journey with unwavering support, expertise, and integrity.

Trust us to be your beacon in the world of real estate.

Listen First, Act Second

This is our philosophy of doing business. We listen to our clients needs, long and short term and use this as the basis for how we approach the sale of their property.

Advantages vs Disadvantages

Are the solutions John Anthony Realty matter?

The Pros List

Professional, proven approach to marketing real estate.
Certified with national and local respected organizations.
Broker Price Opinion Specialist
Historic Home Specialist
E Pro Certified

The Cons List

When the market is softening, you will know right away. (Sometimes we don't want to know how bad it is, but they will let you know).
Problems with your house? John Anthony Realty will do a free audit and let you know. (Some people want to cover up problems, but John Anthony Realty won't. They will address issues so buyers won't sue you later. Pay a dollar today, save a million tommorrow.